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OUR STORY

1 Percent Brand Inc. began in 2016 with a simple, yet powerful vision: to help fitness and sports trainers leverage the power of media to grow their businesses. With a passion for sports and fitness, the founder believed in inspiring others to get 1% better every day. What started as a one-person operation, crafting personal media branding for trainers, quickly surged into a pivotal force within the training industry, helping trainers elevate their brand, reach more clients, and achieve new heights of success.

As the company’s impact grew, so did its vision. 1 Percent Brand Inc. expanded beyond fitness, branching into sports games, business events, and branding for companies across various industries. Whether through photography, video, or full event media coverage, the company’s mission remained the same: to inspire and help people and businesses push beyond their limits to achieve their goals.

From product launches that soared to businesses that found new clients through powerful media relationships, 1 Percent Brand Inc. has become a trusted partner for businesses looking to grow and thrive. Now serving multiple regions, 1 Percent Brand Inc. provides expert media staffing and services across industries like event hosting, sports, real estate, and education, continuing to deliver excellence and inspire success through the power of media.

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TRUSTED BY THE BEST

Here are some of the brands our photographers have worked with:

OUR CLIENTS

“The 1 Percent team was highly organized, professional and the videos they produced were quite impressive! We are huge fans and will continue to work with them in the future ‘“

Jeff Berokoff
Head Coach
Assist. Athletic Director
Pacifica Christian HS

1 Percent Sports Group is a special company,  as they always think players first. Matt Scott and I spoke once I committed to NYU and we drew up a vision on how I wanted to announce my commitment. In less than 72 hours, 1 Percent shot, edited, and announced my commitment exactly how I wanted it. I enjoyed the whole process and it was such a smooth, easy, and fun process.” 

Riyaan Jiwani
Athlete
New York University

“Working with 1 Percent was a great time. During my shoot with them they made the process of being on camera very comforting. From their professionalism all the way down to the laughter, it was just an easygoing atmosphere all around. Nothing like getting work done and having fun while doing so at the same time!”

Donell Phifer
Celebrity Strength Coach